The Stories of Determination is a set of three animated shorts that each tell a story of how Honda overcame the odds through the power of determination. The stories are about how the company revolutionized the motorcycle industry, established a legendary reputation in motorsports, and how the brand continues to raise standards for mobility from road to sky.

ACD: Matthew Pullen, Craig Ross | Animation: Laundry

When you hear an offer like "Save 50%," you might think it's too good to be true. You might have questions, doubts or concerns. Or you might just want to talk it out before making a decision.

In this campaign—our first for TXU Energy following a new business win—we break the fourth wall, allowing "real" people to interrupt our sales pitch to have conversations that drive home our very real savings. To execute this, we evolved the brand's existing spokesperson into a relatable, neighborly character and introduced a new tagline to anchor the whole story: Easy to choose. Easy to use.

CW: Evan Borden | Director: JEAN

The 2019 Civic has a knack for amplifying the world around you. And with an array of impressive features to boast, including eye-catching exterior styling, smart interior tech and an all-new sport trim, it's never been easier to keep the good times rolling.

To highlight each of these features and demonstrate to consumers how they're best used, we produced two demo videos—one for the Touring model and one for the Sport—that also communicate when you take a ride in the 2019 Honda Civic, the fun starts (and stops) with you.

CW: Evan Borden | Director: Chris Dooley

There's something truly special about that moment you find exactly what you've been looking for. This is Brandon's story, and it could be yours, too.

CW: Sheryl Stewart and Nick Hart | Director: Brig White

The LA Clippers are poised for yet another solid season. The core of the team has been together for a while, but has fallen short of their ultimate goal. With Blake and Chris entering the final season of their contracts, this could be it. What's it gonna take?

At the height of the revamped LA Clippers run in the NBA, some key players are playing like All-Stars, but they don’t like to talk and promote themselves. So we came up with a fun quick campaign to get each of the players more votes for the All-Star Game.

CW: Anthony Cardenas

Each year, the Honda Dream Garage Spring Event presents an opportunity to showcase the high-performance vehicles from Honda's racing line. So, in the spirit of racing, for this campaign we took the iconic Dream Garage where Honda's best-selling vehicles could perform to the limits of their capabilities, right alongside the racing machines that inspire their creation.

This campaign also marked the first time the Dream Garage was taken to the outside world and reimagined in the place Honda vehicles thrive most: anywhere other than a garage.

CW: Evan Borden | Director: Rich Lee

In 2016, almost 40% of the eligible voting population didn’t weigh in. For the crucial election in 2020, we wanted to nudge people into action by literally nudging them into action. We created a series of faux-ercise videos to show people how easy the motion to vote is.

CW: Eric Lee

Epson decided to refresh their collateral for the Professional Imaging line of printers to aid merchandisers in increasing sales. Our studio was up for review after having the account for years, but ultimately they went with my concept which helped us retain the account.

As leaders in the wide-format printer category, the brand has to stay premium-looking and above competition. Each series is categorized by a letter and color system. Establishing a good balance of copy, image and negative space is key, as well as creating and choosing the right print samples. CGI printers was brought to life by enhancing color, lighting and integrating mood.

Epson was looking for a new look and feel for their latest Pro Cinema Projector brochure. I came up with the design to keep it in-line with their Pro Imaging Printer collateral to maintain brand continuity by using similar elements like the color vignette and beauty shot of the product. For this brochure, it was important to highlight the technical aspects of the product and at the same time use images of films and home theaters to relate more to the consumer.

Epson, one of the industry-leading technological company, has a new printhead technology. PrecisionCore, a global brand, is their latest innovation of thin film piezo printhead that will bring inkjet printing to a whole new level. The project was to create a brand ID and to expand it to a visual guidelines.

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to see more on how Epson uses the Brand ID and elements